The number one question we get asked is “As a marketer, how do I show attribution?”, “How do I show my contributions to the business?” This is where products like CaliberMind, Bizible, Hive9 come into play. The key to marketing attribution/success is to centralize marketing and sales data in one location.
This way C-level executives, directors, and managers gain access to information they need. This allows marketers to be predictive in forecasting revenue from campaigns and make strategic data-driven decisions. Using these metrics and products we gain valuable insights into what is driving results and help you meet your business’ strategic goals, grow revenue and show marketing’s contribution to the pipeline.
With insight into these metrics, we can drive results focused less on technical setup/configuration and more on strategic goals. We use this approach to drive revenue and show marketing’s contribution to the pipeline.
We can help:
- Integrate your applications
- Bring your data together
- Create custom dashboards and more!