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GNW Consulting LLC | Marketo | Salesforce | Eloqua | Dynamics

GNW Consulting LLC | Marketo | Salesforce | Eloqua | Dynamics

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marketing automation

December 8, 2020 By Fey Sandoval

6 Marketing Automation Trends to Follow in 2021

Marketing Automation is now the industry norm. For an industry that is believed to valued at $25 Billion by 2023, you’ve got to have your sights set

Filed Under: Blog Tagged With: marketing automation

November 11, 2020 By Fey Sandoval

Six Ways to Map Out Your Customer Journey

The customer journey map can often glean the most valuable insights when it comes to understanding the common points of friction faced by potential

Filed Under: Blog Tagged With: customer journey mapping, digital marketers, GNW Consulting, map customer journey, marketing automation, personas, strategic marketing, user experience

Virtual Event Marketing

July 20, 2020 By Fey Sandoval

Your Blueprint to Virtual Event Marketing

The COVID-19 pandemic has transformed the way marketers share content and undoubtedly the way we meet with others. It has left companies scrambling to

Filed Under: Blog Tagged With: Co-Marketing, Event Held Online, marketing automation, MarTech Stack, Online Events, Virtual Event, Virtual Event Strategy, Web Conferencing Platforms

COVID-19, Work From Home Tips

March 27, 2020 By GNW Consulting

Five Tips For Working From Home

Make Your Home Work Although the number of people working from home has been on the rise for the last several years, the corona virus epidemic has

Filed Under: Blog, Strategy Tagged With: consulting, Coronavirus, COVID-19, marketing automation, WFH, Work from home

marketing-training

February 19, 2020 By GNW Consulting

Maximize Your Martech Investment

Just about all of us know someone who has purchased the latest smartphone and uses it only for phone calls, texting, GPS and checking the weather. Or

Filed Under: Blog, Marketing Operations, Strategy Tagged With: consulting, dynamics, eloqua, lead life-cycle, marketing, marketing automation, marketing cloud, marketo, on-site training, salesforce, training, virutal-training

optimizing-marketing-sensitivity-analysis

February 9, 2020 By GNW Consulting

Optimizing Your Martech Stack

Gone are the days where marketing involved a few pretty brochures and a trade show booth. In today’s environment of ultra-competitive companies,

Filed Under: Blog, Marketing Operations, Strategy Tagged With: consulting, dynamics, eloqua, marketing, marketing automation, marketing cloud, marketing sensitivity analysis, marketo, salesforce

Demand Unit Waterfall

January 25, 2020 By GNW Consulting

Lead Lifecycle

Use Your Lead Lifecycle to Better Engage Prospects When we talk about lead lifecycle, we want to understand the key stages or moments when we can

Filed Under: Blog, Marketing Operations, Strategy Tagged With: consulting, dynamics, eloqua, lead life-cycle, marketing, marketing automation, marketing cloud, marketo, salesforce

January 15, 2020 By GNW Consulting

Lead Scoring

Use Lead Scoring to Refine Timing of Sales and Marketing Outreach Timing is a critical factor when it comes to identifying qualified leads and

Filed Under: Blog, Marketing Operations, Strategy Tagged With: consulting, dynamics, eloqua, lead scoring, marketing, marketing automation, marketing cloud, marketo, salesforce

December 15, 2019 By GNW Consulting

Need Vs Want

Differentiating Between Need vs. Want In this digital age, we are often drawn into new trends and the “next” technology that’s going to boost our

Filed Under: Blog, Marketing Operations, Strategy Tagged With: consulting, dynamics, eloqua, marketing, marketing automation, marketing cloud, marketo, needs vs want, salesforce

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