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Raja Walia

Raja is recognized as a focus-driven leader who has delivered the perfect balance of strategy and execution for marketing operations professionals ranging from small to Fortune 500 businesses for over 20 years.

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Discover the power of Bizible’s (Marketo Measure) Custom Attribution Model with Kate Colbert, Adobe Bizible Expert, and Raja Walia, CEO of GNW Consulting....
Join our two tenured attribution experts, Adam Berlin (GNW Consulting) and Ian Michels (Adobe) as they walk through tips, tricks, and overall best practices...
No matter where your business stands right now or how far you think you still have to go, don’t let anything stop you from...
Our Framework was developed to help customers understand exactly how we start strategically with macro focuses and work our way inward toward micro tactics...
Only 47% of organizations use AI for journey design or omnichannel activation, according to Adobe's 2026 research. Adobe Journey Optimizer closes that gap. Here's...
When GNW began working with Bancroft, it was immediately apparent that she and the organization used their tech tools in unique and meaningful ways....
In marketing, businesses always seek effective strategies to connect with their target audience......
Lead scoring is an intricate dance of ranking sales leads. This specialized system not only......