Phoenix MUG – Uncovering Marketo’s Target Account Management

When implementing a successful Account-Based Marketing (ABM) strategy, having the right tools and technologies in place is crucial.

In this session, we will look at Marketo’s Target Account Management tool as one solution that can help businesses streamline their ABM efforts and drive better results.

We will explore the critical features of Marketo’s Target Account Management tool and why having a well-defined strategy is essential for effective ABM campaigns.

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