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In the News

About Us

About GNW Consulting
How we use technology and experience to optimize marketing.

Case Studies
See how we’ve helped customers use MarTech to drive tangible, data-backed results.

Our Team & Leadership
Our team has hands-on experience across marketing automation platforms and CRM solutions.

GNW RevOps Framework
How Marketing Operations impacts an organization and the benefits it provides.

Call It RevOps Podcast
A podcast hosted by Raja Walia that demystifies the world of revenue operations.

How We Work
Say goodbye to ambiguous invoices and surprise expenses.
Capabilities

Packages & Offerings

Ongoing Support (Marketing Ops as a Service)
We provide an all-inclusive range of Marketing Operation Services that is technology agnostic.

MarTech Implementation
We can minimize implementation roadblocks, reduce the learning curve, and optimize your MarTech platform for better results.

MarTech Reboot
Optimize your MarTech Stack with the careful planning and execution of our experienced team.

Revenue Analytics & Attribution
Remove the noise and confusion to hit your reporting goals and key performance indicators.

System Audits
Dig deep and uncover potential improvements within your existing platforms with a comprehensive audit.

Supported Technology

Adobe Experience Cloud
As a certified Adobe Partner, our marketing operations-focused agency brings expertise and collaborates seamlessly for outstanding results.

Adobe Marketo Engage
Craft comprehensive marketing strategies and fine-tune campaigns for optimal performance and ROI.

Adobe Marketo Measure (Bizible)
Utilize Marketo Measure to leverage intelligent marketing tools that help you measure data and plan for revenue properly.

HubSpot Marketing Hub
As a HubSpot partner, we’re here to help with all parts of HubSpot Marketing Hub.

Salesforce Ecosystem
As a certified Salesforce Partner, our team can help optimize the support implementation and management of Salesforce products.
RevOps Strategy

Revenue Strategy
Optimize revenue streams, enhance profitability, and drive long-term financial success.

Customer Journey
Map out the various touchpoints and interactions that customers have with your brand.

Campaign Strategy
Ensure efficient campaign execution and continuous improvement.

Account-Based Marketing
Identify key target accounts and align with overall marketing and sales strategies.

A.I. Marketing Strategy
Integrate AI efficiency into your Marketing Operations strategies

Revenue Analytics
Remove the noise to hit your reporting goals and key performance indicators.

Resource Center

Assets to Keep Up with the Latest Revenue Ops Trends

All Topics
Account Based Marketing
Case Studies
eBooks
Guides
Marketing Automation
Marketing Operations (MOps)
Multi-touch Attribution
Podcasts/User Groups
Strategy
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Webinars

GNW Consulting Adobe Summit 2025 Takeaway: Adobe Marketo

My Adobe Summit 2025 Takeaway: The Future of Mar-Tech Is Modular, Scalable, and Starts with Adobe Marketo Engage!

Adobe is moving away from the idea that any one product should try to do it all. Instead, it is assembling a connected ecosystem that ...

Marketo User Group: Marketo Engage's New Email Editor (with GenAI)

Marketo User Group

Marketo User Group: Marketo Engage’s New Email Editor (with GenAI)

In this session, we will look at Marketo's Target Account Management tool as one solution that can help businesses...

Case Study

Signal Security Case Study

Unlocking Scale and Growth Signal is an approachable global security partner with a passion leveraging HubSpot to scale their efforts. HubSpot Challenge Lead Quality ...

AI

Building an AI-Driven Future at GNW: How Two Custom GPTs Are Changing the Game

Discover how GNW is using AI and custom GPTs to uplevel their consultant experience and training.

Salesforce ROI Reporting Setup

Salesforce

The Essential Salesforce Setup for ROI Reporting: A Guide to Common Challenges and Solutions

This guide clears the fog by breaking down the essential steps needed for successful ROI reporting in Salesforce, common challenges we see that prohibit these ...

Best Practices for Syncing Marketo Programs & Salesforce Campaigns

Marketo EngageSalesforce

Best Practices for Syncing Marketo Programs & Salesforce Campaigns

The Marketo program sync with Salesforce campaigns is seamless and loaded with efficience gains. BUT, the verbiage used in Marketo versus Salesforce can be confusing. ...

Salesforce Marketing Cloud Email Personalization Best Practices

Salesforce

Best Practices for Email Personalization in Salesforce Marketing Cloud

Learn the best practices for email personalization in Salesforce Marketing Cloud to boost engagement and conversion rates.

Salesforce Journey Builder and Automation Studio

Salesforce

How to Improve Your Campaigns with Salesforce Marketing Cloud Automation

Discover how to improve your marketing campaigns through Salesforce Marketing Cloud automation features like Journey Builder and Automation Studio.