Resource Center
Assets to Keep Up with the Latest Revenue Ops Trends
- All Topics
- Account Based Marketing
- Case Studies
- eBooks
- Guides
- Marketing Automation
- Marketing Operations (MOps)
- Multi-touch Attribution
- Podcasts/User Groups
- Strategy
- Thought Leadership
- Webinars
All Topics
- All Topics
- Account Based Marketing
- Case Studies
- eBooks
- Guides
- Marketing Automation
- Marketing Operations (MOps)
- Multi-touch Attribution
- Podcasts/User Groups
- Strategy
- Thought Leadership
- Webinars
B2B Strategy
Implementation Success Starts with Alignment
Successful MarTech implementation isn’t just technical—it hinges on cross-functional alignment, trust, and shared value across departments.
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B2B Strategy
Do Certifications Still Matter in Marketing Ops?
Modern certifications signal more than platform knowledge. They reflect credibility, hands-on expertise, and a commitment to ongoing learning in a fast-evolving field.
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Webinar
First Look: Advanced BI Analytics in Marketo Engage
Marketo Engage recently announced their new reporting functionality with Advanced BI Analytics. This new suite of reporting tools allows users to pull deep insights out ...
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Thought Leadership
The Revenue Trap: How Short-Term Thinking Kills Long-Term Growth
The reality is that focusing solely on revenue overlooks the strategic value of marketing, which is key to driving sustained growth.
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Adobe
My Adobe Summit 2025 Takeaway: The Future of Mar-Tech Is Modular, Scalable, and Starts with Adobe Marketo Engage!
Adobe is moving away from the idea that any one product should try to do it all. Instead, it is assembling a connected ecosystem that ...
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Marketo User Group
Marketo User Group: Marketo Engage’s New Email Editor (with GenAI)
In this session, we will look at Marketo's Target Account Management tool as one solution that can help businesses...
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Case Study
Signal Security Case Study
Signal Security partnered with GNW Consulting to fully leverage HubSpot, improving lead quality, scaling marketing, and aligning sales for accelerated growth.
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AI
Building an AI-Driven Future at GNW: How Two Custom GPTs Are Changing the Game
Discover how GNW is using AI and custom GPTs to uplevel their consultant experience and training.
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